Quickreads: Social Media Strategy in a Nutshell

If you’re keeping score of how many followers you have, how many comments you get or how big your online footprint is, then you’re measuring the wrong thing and probably distracting yourself from what matters. On the other hand, digital media can offer you a chance to make real connections, to earn permission and gain insights from people you’d never have … Read More

Omar UsmanQuickreads: Social Media Strategy in a Nutshell

Quickreads: 3 Tips for Giving Advice

Coming up with creative ways of improving Islamic organizations is the easy part. The hard part is translating those ideas into constructive advice to the Masjid board member or MSA president. Giving advice (naṣīḥah) is an artform. Here are 3 tips from Harvard Business Review on how to give compassionate criticism: Ask permission. Start by asking “Can I give you … Read More

Omar UsmanQuickreads: 3 Tips for Giving Advice

Quickreads: Guy Ferguson’s Definition of Leadership

John Maxwell quotes Guy Ferguson in Developing the Leader Within You, To know how to do a job is the accomplishment of labor; To be available to tell others is the accomplishment of the teacher; To inspire others to do better work is the accomplishment of management; To be able to do all three is the accomplishment of true leaders.

Omar UsmanQuickreads: Guy Ferguson’s Definition of Leadership

Quickreads: Example of Islamic Marketing Done Right

Quickreads:  Example of Islamic Marketing Done Right

Take 2 minutes out to watch this video below. It is often easy to find examples of cheesy or unprofessional marketing for Islamic organizations, but this is an example of a video not only done right, but done well. It is simple, professional, and communicates a clear message. These components are no accident, and it is obvious that they stem … Read More

Omar UsmanQuickreads: Example of Islamic Marketing Done Right

Quickreads: Motion vs. Progress

“Don’t confuse motion and progress. A rocking horse keeps moving but doesn’t make any progress” -Alfred Montapert This is especially the case where the majority of the effort comes from volunteers. It is easy to for organizations to get stagnant, and thus be excited when any kind of activity starts up again. Forward progress requires not settling for activity, but … Read More

Omar UsmanQuickreads: Motion vs. Progress